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Privacy policy

Ablas (referred to in this policy as 'we', 'us' or 'our') is committed to protecting your personal information and your right to privacy. In this Privacy Policy, when we say 'Services', we mean all websites, apps, products and services operated by us, including this website: https://www.learnwithablas.com.

This privacy policy explains what information we collect, how we use it, and what rights you have. We've tried to keep things as clear as possible. If you don't agree with anything in this policy, please stop using our Services.

Please take a few minutes to read this policy, as it'll help you understand what we do with your information.

Summary of key points

This summary provides key points from this privacy policy, but you can find out more details about any of these topics by clicking the link following each point.

  • What personal information do we process? We collect information based on how you interact with our Services, what choices you make, and which features you use. Learn more about the information we collect.
  • Do we process any sensitive personal information? No, we don't.
  • Do we receive any personal information from third parties? If you choose to sign in with your third-party Google account, we'll receive some basic profile information about you from Google. Learn more about information retrieved from third-party logins.
  • How do we process your information? We process your information to provide and improve our Services, communicate with you, keep things secure, and follow the law. We may also process your information for other purposes with your consent. We'll only use your information when we have a valid legal reason to do so. Learn more about how we process your information.
  • How do we share personal information? We may share information in specific situations and with specific third parties. Learn more about how we share your personal information.
  • What are your rights? Depending on where you live, you may have certain rights regarding your personal information. Learn more about your privacy rights.
  • How do you exercise your rights? The easiest way to exercise your rights is to contact us requesting access to your data. We'll handle any request according to applicable data protection laws.

If you want to learn more about what we do with any information we collect, we suggest reviewing the policy in full. If you have any further questions, please contact us.

What information do we collect?

Personal information you give us

In short: We collect personal information that you give us, which could be names and email addresses. This information must be accurate, and you must notify us of any changes to it.

We collect information that you voluntarily give us when you:

  • express interest in learning about us or our Services
  • participate in activities on our Services
  • contact us

The information we collect depends on how you interact with us and what features you use. This may include names, email addresses and other similar information.

It's important that all personal information that you give to us is true, complete and accurate, and you must notify us of any changes to such personal information.

Information automatically collected

In short: Some information, such as your browser and device characteristics, may be collected automatically when you visit our Services.

When you visit, use, or interact with our Services, we automatically collect certain technical information. We use this to keep our Services secure, running smoothly, and to help us understand how people use them. This information doesn't reveal your specific identity (like your name or contact details), but it may include:

  • Browser and device characteristics. We collect details about the browser and device you use, such as the browser name, operating system and form factor, (for example, whether you have a mobile or desktop device).
  • Language preferences and country. We collect your language preferences set on your device, as well as your current time zone. We don't store your IP address, but we may analyse it to find out what country you're in.
  • Referring sites. We may check which website you came from, which helps us discover sites that link to our Services.
  • How you use our Services. We may also record your interactions with our Services, such as the buttons you click on, the pages you visit, and how long you stay on a particular page.
  • Other technical information. We may also log technical information, like error messages, which is crucial in helping us identify potential bugs and issues in our Services.

Voice recordings in the 'Crystal Clear' game

If you play our language-learning game, 'Crystal Clear', we'll capture voice recordings to provide real-time pronunciation feedback. These recordings are only used for this purpose and aren't stored after we've processed them.

How do we process your information?

In short: We use your information for legitimate business purposes, to fulfil our agreement with you, to comply with legal obligations, and when you give us consent.

We use the information we collect via our Services for various purposes, and we have valid legal grounds for each one. Here's what we do with your information:

  • Send you important updates. We may use your information to send you service updates and information about changes to our terms and policies.
  • Keep our Services safe. We may use your information to help keep our Services safe and secure, including fraud monitoring and prevention.
  • Meet legal requirements. We may use your information to respond to legal requests, and to comply with regulatory requirements.
  • Provide you with our Services. We may use your information to deliver the services you've requested.
  • Respond to your enquiries. We may use your information to answer your questions and help resolve any issues you might have when using our Services.
  • Analyse pronunciation. If you play our language-learning game, 'Crystal Clear', we may temporarily process voice recordings to analyse your pronunciation. This analysis is performed using Microsoft Azure services. For more information on how Microsoft processes these recordings, visit the Microsoft Trust Center.
  • Other analytical purposes. We may use your information for data analysis, spotting trends, measuring how well our campaigns work, and improving our Services. We keep this information aggregated or anonymised so it can't be linked back to you. We'll only use identifiable information with your consent.

Will your information be shared with anyone?

In short: We only share information with your consent, to comply with laws, to provide you with services or to protect your rights.

We may share your information in the following situations:

  • Consent. We may process your data if you have given us specific consent to use your personal information for a specific purpose.
  • Legitimate interests. We may process your data when it is reasonably necessary to achieve our legitimate interests.
  • Contractual obligations. If we've entered into a contract with you, we may process your personal information to fulfil the terms of our contract.
  • Legal requirements. We may disclose your information where we're legally required to do so in order to comply with applicable law, governmental requests, a judicial proceeding, court order, or legal process (including in response to public authorities to meet national security or law enforcement requirements).
  • Vital interests. We may disclose your information where we believe it is necessary to investigate, prevent, or take action regarding potential violations of our policies, suspected fraud, situations involving potential threats to the safety of any person and illegal activities, or as evidence in legal proceedings.

How do we handle your third-party logins?

In short: If you choose to register or log in to our Services using your Google account, we may have access to certain information about you.

You can register and log in to our Services using your third-party Google account. If you choose to do this, we'll receive certain profile information about you from Google, which may include:

  • your name
  • your email address
  • your profile picture
  • any other information you've chosen to share with us

We'll only use this information for the purposes described in this policy or that we make clear to you in our Services. Please note that we do not control, and are not responsible for, other uses of your personal information by your third-party provider. We recommend that you review their privacy policy to understand how they collect, use, and share your personal information, and how you can set your privacy preferences on their sites and apps.

How long do we keep your information?

In short: We keep your information only as long as necessary, unless the law requires us to keep it for longer.

We'll only keep your information for as long as needed for the purposes outlined in this privacy policy, unless a longer retention period is required or permitted by law (such as for tax, accounting or other legal requirements).

When we no longer have a legitimate need to keep your personal information, we'll either delete it or anonymise it. If that's not possible (for example, if it's stored in backup archives), we'll securely store it separately and prevent any further use until we can delete it.

How do we keep your information safe?

In short: We use technical and organisational security measures to protect your information, but no system is 100% secure.

We've put appropriate security measures into place to protect your information. However, despite our best efforts, no electronic transmission over the Internet or storage technology is completely secure. We can't guarantee that hackers, cybercriminals or other unauthorised third parties won't be able to breach our security.

Although we'll do our best to protect your personal information, transmission of personal information to and from our Services is at your own risk. You should only access the Services within a secure environment.

Do we collect information from minors?

In short: We don't knowingly collect data from anyone under 13. Young people aged between 13 and 18 can use our Services only with permission and supervision from a parent or guardian.

We don't knowingly collect information from or market to anyone under 13. To use our Services, you must be either:

  • aged over 18
  • aged between 13 and 18 with the permission from, and supervision of, a parent or guardian

People under the age of 13 are not permitted to use the Services.

If we learn that personal information from minors has been collected against the terms mentioned above, we will deactivate their account and take reasonable measures to promptly delete such data from our records.

What are your privacy rights?

In short: In some regions, such as the European Economic Area (EEA) and United Kingdom (UK), you have rights that allow you greater access to and control over your personal information. You may review, change, or close your account at any time.

In some regions (like the EEA and UK), you have certain rights under data protection laws. These may include the right to:

  • request access to and get a copy of your information
  • request corrections or deletion of your information
  • restrict how we process your information
  • data portability (where applicable)
  • object to how we process your information (in certain circumstances)

To exercise these rights, please contact us using the details provided below. We will consider and act upon any request in accordance with applicable data protection laws.

If we're using your information based on your consent, you have the right to withdraw that consent at any time. This won't affect the lawfulness of how we used your information before you withdrew consent, or affect processing based on other legal grounds.

Controls for do-not-track features

Some browsers and devices include a 'Do Not Track' (DNT) setting. At the moment, there is no industry standard for responding to these signals, so our Services do not act on them. If a standard is adopted in the future, we will update this policy accordingly.

Account information

If you'd like to review or change your account information, or close your account, you can:

  • visit the 'Edit profile' page in your profile when signed in
  • contact us using the details provided below

If you ask us to close your account, we'll deactivate or delete it along with your information from our active databases. However, we may keep some information to prevent fraud, troubleshoot problems, help with any investigations, enforce our terms, and comply with legal requirements.

Do we update this policy?

In short: Yes, we'll update this policy as necessary to stay compliant with relevant laws.

We may update this privacy policy from time to time. When we do, we'll update the 'Last updated' date of this policy, and the new version takes effect as soon as it's accessible. If we make significant changes to this privacy policy, we may notify you by posting a prominent notice or sending you a direct notification.

We encourage you to review this privacy policy regularly to be informed of how we're protecting your information.

How can you contact us?

If you have any questions or comments about this policy, you can contact us by email at: info@learnwithablas.com.


Last updated: 25th November 2025